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The Gadgets Weblog: The Breitling Professional Emergency Watch
: I own one watch (a Victorinox Swiss Army analog) that I like because it gets the job done, stays fairly accurate and is tough as nails. However, I do find watch advertisements appealing because...they make the watch look really cool. Maybe it's some sort of character weakness, maybe it's just that I really want to be James Bond...but when I see a watch like Breitling's Professional Emergency I start to salivate. Then again, with all of the people who've gotten themselves lost on mountains lately, having a watch that sends out a broadcast on the aircraft emergency frequency for 48 hours via the included antenna might not be a bad idea for the mountain-walking types - the ones who have $3,500 lying around to spend on a piece of wrist hardware, that is.
PROFESSIONAL WATCHES™ | Men's watches: BREITLING Emergency Video
This video shows all the professional features of the Breitling Emergency instrument. Including the most notable and useful feature, the built-in micro-transmitter, that broadcasts on the 121.5 MHz aircraft emergency frequency. If your plane goes down or if you and your camera crew get lost in the jungle, Bear Grylls "Man versus Wild" , you can activate the micro-transmitter, so rescuers can pinpoint your location.
New Face Of The Breitling Aerospace Watch For 2009
by admin
Originally released almost two decades ago now, the Breitling Aerospace is a wildly popular model that underwent a series of minor visual updates over the years. The watch has recently sort of been off the radar as Breitling focused on other watches - especially those mechanical ones with higher profit margins. The turn in the economy has allowed (forced) them to re-shift their focus on some of their more reasonably priced luxury instrument watches. At Baselworld this year they released a brand new Aerospace model (actually two watches that share the Superquartz (thermoline quartz) movement, but only one called the "Aerospace"), what recaptures some of what people loved in the original - but maybe not enough. The functions are the same, and so is most of the appeal, but the design seems to be getting less "professional" and more formal. 
You'll notice that the new Aerospace has a much more decorated face. The original model had a face that was more bare, but helped to emphasize telling the time and the various functions of the movement. The new watch has lots of texturing and decoration on the face which I don't know if I like. I mean it looks nice, but does it belong there? I think that Breitling should have tried to recapture the "cool tool" functionality of the original Aerospace watch. There is also an odd mixutre of modern and classic design elements to the face. The minute marker ring on the outer part of the dial is totally retro looking, while the hands and LCD panels are modern. The look is just sort of confusing to me. Then again, this is a limited edition 18k red gold version of the watch. It is entirely likely that Breitling released this limited edition of 100 pieces watch before a different release of a titanium version that will be more like the original. The numerals on the new 2009 Aerospace don't look appropriate and would look better on their other non-quartz mechanical watches. I really like how they utilized 12 Arabic numerals, but the design of the font just doesn't do it for me. I want to see something that looks like what 2009 aerospace technology would seem like if you turned it into a font. Would it look like a dilapidated space station that no one wants to put money into? Perhaps it would be in Chinese? Who knows these days. ...
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